Crowds of Christmas shoppers, Oxford St, 1944
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Crowds of Christmas shoppers, Oxford St, 1944
Dense crowds thronging Oxford Street looking for Christmas presents in December 1944. The entrance to Selfridges department store can be seen in the background. Date: 1944
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14128973
© Illustrated London News Ltd/Mary Evans
Buses Busy Department Oxford Selfridges Shopping Store
EDITORS COMMENTS
This evocative photograph captures the spirit of the holiday season in 1940s London, as dense crowds of shoppers throng Oxford Street in search of Christmas presents. The date is December 1944, and despite the challenges of wartime, the tradition of holiday shopping endured. The entrance to Selfridges department store can be seen in the background, its iconic facade a beacon for those seeking the perfect gift. The scene is one of bustling activity, with buses lining the street and people of all ages and backgrounds navigating the crowded pavements. The war may have brought hardships, but it could not dampen the holiday spirit. The image is a testament to the resilience and determination of the British people during this period, as they found joy and normalcy amidst the chaos of wartime. The photograph, taken in the 1940s, is a fascinating glimpse into the past. It offers a unique perspective on how people shopped during this era, and the importance of the holiday season as a time for connection and giving. The image is also a reminder of the history and heritage of Oxford Street, one of London's most famous shopping destinations, and the enduring allure of Selfridges department store. This photograph is a valuable historical document, and a reminder of the rich history and culture of London during the 1940s. It is not to be used for commercial purposes, but rather for educational, research or personal use. Please respect the rights of the copyright holder, Mary Evans Picture Library, and the legacy of this important historical image.
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